Marketing Details

Your Marketing at a Glance

Taking your listing presentation to the next level.

Photography

Your home is a high-value asset and a cherished place of belonging. We believe the marketing of your home should convey its true worth.

Taking beautifully framed Architectural Photography is the foundation of property marketing and essential for visually communicating the story of your home. We are committed to the top-of-the line professional photography, using HDR cameras that ensure perfect lighting and detail.

Custom Floor Plans

Your home will receive a custom floor plan and site plan, mapped by a professional. Floor plans will be included in marketing materials and made readily available to prospective buyers.

Matterport 3D Virtual Tour

As part of our comprehensive listing package, we include immersive Matterport 3D tours to showcase your home like never before. This amazing technology allows buyers to virtually walk through the property anytime, anywhere—providing a realistic sense of space, layout, and flow. It's the perfect way to attract serious buyers and make your home stand out in today's digital market.

Homes.com Pro

Your home will be prominently featured on Homes.com, one of the fastest-growing real estate platforms in the country. With our Pro access, your listing gains enhanced visibility, priority placement, and detailed insights—helping it reach more serious buyers actively searching in your area. We also get access to in-depth analytic data with your listing, which helps us to know just how much traction your listing is getting.

Full Motion Video

A viewer's natural response to compelling video is to slip inside the experience. Potential buyers will imagine themselves hosting a dinner party or luxuriating in the sanctuary of the master bedroom. With this emotional connection, your home skips to the short list.

Video Blog

One of Tim's unique marketing tools is his Video Blog posts on YouTube. Basically a "walk and talk" walkthrough of the property. It gives a potential buyer an opportunity to experience the home again in a casual meandering way, while simultaneously giving Tim the opportunity to point out the many features of your home. It's also terrific for out of area buyers!

Interactive Storytelling, Digital & Print

Print provides something tangible to for buyers to walk away with. Featuring compelling designs, rich narratives and vivid images to tell your home’s story, our brochures ensure your home stands out above the rest. Printed brochures and floorplans ensure everyone will want to keep and share these works of art.

Interactive storytelling is another way of bringing together narrative design and different types of media to create immersive experiences for homebuyers. Elevating the conversation above simple features, we focus on the unique lifestyle that embodies your property and community.

Geo & Targeted Marketing using A.I.

Targeted Marketing

Working with GOOGLE, we are able to target prospective buyers based on their interests, life events and detailed demographics. We pinpoint the most likely targets for your home specifically based on geographics, demographics, and interests and apply those to the ads to help ensure that the ad targets all of the right people!

Applying A.I.

We use AI to identify cross markets to find and expand buyer pools. Bringing your home to markets no one else is targeting. The AI helps scrub the internet to assist in finding and targeting people who are not only looking for homes, but those who are looking for homes like YOURS.

Storybooks

Using proprietary software, we are able to present listings as an interactive storybook, thereby increasing user interest and engagement. This gives potential buyers a new way of interacting with your property ahead of time to learn more information in a more organic, natural way rather than simply clicking through photos on Zillow.

Organic Content: Blogs & more

The County Line Gazette

Podcasts

Using unconventional marketing methods like embedding listings in his blog, www.TheRealEstateConversation.com, Tim not only provides useful and informative analysis, but he promotes his listings at the same time.

Since 2004 Tim has been writing about his local market, the broader market and promoting his listings in The County Line Gazette. As a homage to a bygone era, The Gazette is sent out to more than 11,000 families.

Using Podcasts and organic non staged video, is a great way to connect and introduce buyers to properties they might not otherwise have noticed.